Local Media Consultant
Company: Democratherald
Location: La Crosse
Posted on: March 12, 2023
|
|
Job Description:
Local Media ConsultantRiver Valley Media Group
Your role in our story:
The River Valley Media Group is on the search for a driven and
dynamic Local Media Consultant. We work hard to serve our clients.
We constantly learn to stay current.
This isn't the role for everybody, but it's ideal for someone who
doesn't intimidate easily. Someone who understands that business
development is about connecting people to ideas, and ideas to
results. Someone who can act autonomously when needed but can be
the dream team player when called to do so. Someone who knows that
leadership is about action, not titles.
Position Summary
The Local Media Consultant drives digital-first multi-media account
growth for large local accounts. Following the sales process; they
identifying qualified prospects, listen deeply to understand their
needs and then act as their client's voice in crafting customized
solutions to meet client needs. Local Media Consultants understand
our solutions, particularly digital & direct marketing, and partner
with experts to provide ROI for customers.
PRIMARY FUNCTIONS AND DUTIES:
--- Partner with sales leader to identify new business
opportunities by segment; design approaches to target and penetrate
desired audience and provide optimal return on investment.
--- Partner with sales leader to identify inactive business and
develop strategies to reactivate.
--- Conduct deep-dive Client Impact Assessments, utilizing pre-call
research.
--- Use in house platforms to develop results-based solutions.
Present and close those solutions with the help of well-crafted
media proposals.
--- Fully understand client expectations, and work with client
success team and other internal stakeholders to ensure client
goals/expectations are met.
--- Upsell existing customers based on need and opportunity.
--- Make recommendations to the campaign based on client CNA and
desired outcomes.
Key Competencies
--- High level of accountability to sales metrics + performance and
adoption expectations in our sales platforms.
--- Self-discipline to maintain outbound call cadence and meet
sales goals.
--- Ability to communicate persuasively with internal and external
stakeholders.
--- Results-oriented mindset.
--- Problem solving and critical thinking abilities.
--- High level of analytical skills and attention to detail.
Education and/or Experience
College degree required or equivalent combination of education and
experience. Candidates with experience in media sales or
alternative business development preferred.
Certificates, Licenses, Registrations
Maintains a valid driver's license. Must provide insured means of
personal transportation for use during work hours.
Apply online at www.lacrossetribune.com/workhere , Location: La
Crosse.
The River Valley Media Group is an Equal Employment Opportunity
employer. We are committed to maintaining a workforce that
accurately reflects our audience and expands our voice. Women,
minorities, and people with disabilities are encouraged to
apply.
Keywords: Democratherald, La Crosse , Local Media Consultant, Advertising , La Crosse, Wisconsin
Click
here to apply!
|